There is no wonder that new challanges rise for marketers with the proliferation of devices and applications and especially with the explosion in popularity of the social media platforms. Are they a danger or an opportunity for brands to build consistent relationships with the customers? The following infographic offers some statistics and research based information to help marketers decide what tehnology should use to enhance cross-channels programs depending on the way customers access the content through these channels. It also contains some predictions about the habits of Internet users (for example, by 2015, more users will access the Internet through mobile devices than through PCs and the growth of global mobile advertising revenue will reach an increase of 400%). The infographic provides the main trends in the next years for the Mobile Marketing, Social Media, Content Marketing and Author Rank.
Raluca Apetrei
Thanks for sharing and keep blogging.
ReplyDeleteRegards,
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