Facebook finally integrates hashtags. These
markers are using metadata on the Internet to mark the content with keywords. A
process that assigns the contents of additional information to be grouped by
themes, places or events useful for the day on all kinds of subjects, and
facilitate research.
Introduced on Twitter in 2007, about a year
after the creation of the microblogging site, the hashtag was then released on
other social networks like Tumblr, Pinterest, or Instagram. Composed of a sharp
(#) and a word or group of words attached the hashtag became a fad, which began
to spread on Facebook: so far as the social network did not offer this feature
some users wrote "words-sharp" not clickable, rendering obsolete
their presence. Introducing clickable hashtags, Facebook is catching up and
gives meaning to these markers metadata.
What is the Goal of Facebook? The
introduction of hashtag should be a source of revenue for the social network
similar to those of Twitter advertising formats that will probably be developed.
Facebook could also offer some of its advertisers appear in a list of
"trending topics", a device that relates to Twitter about 150,000
euros per advertiser per day ...
ILBAY Ibrahim
Other than a 1300 number, other means of marketing communication is also important.
ReplyDelete