Anyway, to conclude about Gap, the 'happy end' happened few days later... Gap company has decided to get back its old -but people's favorite- logo.. I agree, it looks kind of vintage... But isn't it what we actually love about it? We feel secure, because it has been the same one for all over the twenty past years. It represents a benchmark logo. Fortunately, Gap company got the point. It listened to its consumers, and even didn't use crowd sourcing as the company planned to do... Thank you Internet, thank you consumers 2.0! Go Gap!
Video : the crappy Gap logo story
Video : the crappy Gap logo story
Anyway, to move on, I want to share with you another logo story -well I enjoy talking about logos- Actually, it has not happened yet! It is going to be, in a couple of days...
The company is Myspace, and it announced a new logo and a new website coming soon...
Can you wait for it?! Of course you can't!
Specially for you guys, here it is:
What do you think about it? Is Myspace going to face furious and angry consumers as Gap?!
For the record: video - Launching new Myspace logo
As I said, to be continued...
Anne-Claire Jamry
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